Nedd's
Milk

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TASK. To create the brand and identity for ‘Nedd’s Milk’, the first product from Nedd Brockmann after his record run the year before; and produce brand guidelines, billboards, campaign posters, mobile store set-up’s, social media tiles, etc;

PROCESS. Utilizing the same typeface as Nedd’s Record Run (for both recognizability and consistency) and the combination of Australian outback-horizon colours - Nedd’s Milk was designed to be easily recognizable and as if it was done by Nedd Brockmann himself. 

OUTCOME. The release of Nedd’s Milk reached a wide audience (Nedd’s following) and has been sold out in stores across Australia; with more local supermarkets and petrol stations like Ampol and Woolworhs now stocking both the choccy milk and iced coffee.